Your purpose is to land your customer on a car and present its features and benefits tailored to your customer's wants and needs. What am I trying to accomplish? Land my customer on one vehicle and …
Sales Process Step 3: Get to Know
This is the step that may also be called qualifying, profile building, or identification of wants and needs. It is simply getting to know your customers so you can help them make a better …
Sales Process Step 2: Meet and Greet
You want to meet and greet your customers properly so they feel at ease, they start liking you, you start taking control of the process and move quickly to the next step. What is your purpose …
Continue Reading about Sales Process Step 2: Meet and Greet →
Death of a salesman and the future
If our nation, one-time powerhouse for the planet, becomes powerless, tomorrow's historian, some Gibbon - viewing our life and times from a pinnacle of history yet to be reached - may have to record …
Handling Objections
Objections are concerns your customers tell you as reasons why they can't move forward and buy a car from you today. Objections represents opportunities for you to clarify any misconceptions about …
Shortcuts
‘There are no short cuts to any place worth going.' Beverly SILLS Go through the steps to sale without skipping any step. Don't try to go from greeting to closing. Stick with the BASIC PROCESS …





