What am I trying to accomplish? I want to measure my progress. Why do I want to accomplish it? So that know where I am at reaching my goals and I can make any adjustments to my efforts if I …
What Successful Car Sales Professionals Do
You want to know what top-performing car sales professionals do day in and day out that makes them so successful? They have a solid foundation. They know their product. They know their inventory. …
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Negotiating Basics
Negotiation is defined as "discussion aimed at reaching an agreement." Sometimes the first proposal you present is not going to be the one accepted. Customers may raise objections to price, …
Obligation
Make them feel obligated Do you want to sell more cars? Do you want to have easier time closing your deals? By the end of demonstration your customer should like you, trust you, and feel …
Sales Process Step 1: Find New Customers
The purpose of the first step in the sales process is to find customers and get them in to your dealership. What am I trying to accomplish? Find new customers and get them into my dealership. Why …
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Handling Incoming Phone Calls
Here are the BASIC PRINCIPLES in handling incoming phone calls: TWO RING RULE: All calls must be answered before the third ring. BE PREPARED: Smile before you answer the phone. Your voice must …




